The B2B Marketing Campaign Checklist in 10 Simple Steps

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Going to market with only a set of ideas about how to sell your product is a hit-or-miss proposition – usually a miss. For a successful marketing campaign, you need to start with a good plan. Here’s a checklist of 10 things that should be covered before launching any marketing campaign.

Why Video Marketing is Here to Stay

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  Have you noticed how videos and video marketing seem to be taking over the Internet these days? You’d be right. Most current research on trends in video marketing estimates that by next year, 74 percent of all Internet traffic will be video.